All Posts in "Month: December 2018"

Why Billboard Advertising has The Potential to Boost ROI in the Automotive Sector

Getting straight to the point: advertising needs to not only be seen but acted upon. But the first step is crucial — you need to be seen. And what better way to be seen than to reveal a large billboard advertising your brand in a strategically selected place?

Over the years, the automotive industry has had a hugely successful relationship with the advertising power of billboards. In the early 1900s, the Ford Model T became the main promotional product in the world’s eyes. Billboards have always held a strong sway, even in the digital age, and even featured as the crucial element of recent blockbuster, Three Billboards Outside Ebbing, Missouri.
Businesses operating within the UK automotive industry really cannot afford to miss out on the potential ROI increase available from billboard advertising. Let’s explore this in more detail…

Why Billboard Advertising has The Potential to Boost ROI in the Automotive Sector

Billboard advertising can be a real time-save

On average, British people are … Continue reading >>>

Johny Wright by — December 20, 2018 in Automobile Industry
Four Great Cars for First-Time Buyers

Most of us dream of purchasing our very first set of wheels, but very often our budgets cannot stretch to the cars of our dreams.

Four Great Cars for First-Time Buyers

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With the average cost of car ownership over our lifetime estimated to exceed £168,000, it is not just the initial purchase price of the car you must consider. There are other factors such as maintenance, road tax, running costs and of course insurance.

With first-time drivers being the highest risk group on the roads, the price of insurance can be extremely high. It is therefore vital to choose a car which is in the lower insurance group with good safety features, a small engine and at a relatively low price.

1. The Ford KA

Around for over a decade now, the Ford KA has become a common sight on Britain’s roads, and it certainly ticks many boxes as a first car.

Costing around … Continue reading >>>

Johny Wright by — December 6, 2018 in Automobile